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Wouldn’t it be great to leverage their authority for your own content? If you want influential people to share your content, you need to create content that appeals directly to them. Here’s a simple process for creating content influencers want to see: Headlines are one of the most important parts of your content.
Without a compelling headline, even the most comprehensive blog post may go unread. To help you craft eye-catching headlines, you can use a headline analyzer like Sumo’s headline generator: Sumo headline generator Writing good headlines is an art form. But don’t worry, it can be learned and improved with practice.
Look for pages that are hovering at the bottom of page one or the top of page two of Google’s search results. These pages are perfect examples to improve. But how do you improve them? Update any outdated information. Add more images, screenshots, videos, etc. Improve your introduction (to make people want to read on).
Here are some resources to help: In all fairness, though, among websites that do content marketing well. This means it has nowadays a weaker impact than a few years ago. Still, it might prove to be helpful for driving some traffic to your blog. Expert roundup posts are blog posts that collect quotes from experts and then use them in the article.
Seriously, half the world’s population uses email: Email statistics by Oberlo With so many people reachable via their inboxes, email is one of the best ways to drive traffic to a website because: Your email list is already interested in your site. Traffic is almost guaranteed as you are talking directly to your list.
So you’ve written some great content, now what? It’s time to promote it. Here are some content promotion tactics to try: A content aggregator is a website that doesn’t create its own content. Instead, they collect content from other sites and “aggregate” it into one location. Users generally like aggregators as it gives them the chance to find a variety of content in one place.
Here are some ideas of content aggregators to submit to: Guest posting is when you write a blog post for a site other than your own. In return, you’ll get a link back to your site. This sends traffic to your site, gets you a backlink, and helps to increase your brand awareness.
who have written content on the same topic. who have previously linked to similar topics. who have tweeted related articles. Before you can get in touch, you need to find the email address of the blogger you are reaching out to. There are a few ways of doing this, but one of the quickest is using an email lookup tool like Hunter.
Still, it’s always worth testing. Online communities are places where your audience hangs out on the Web and can include Facebook groups, Reddit, Slack channels and forums. Finding relevant online communities is easy if you are already part of the niche. If you are not, here are some helpful resources: Reddit is a large and active community.
Leverage Reddit can send lots of traffic to your site if you get it right and don’t get overwhelmed by the sheer amount of discussions happening at any one time. In fact, you can use a tool like Notifier for Reddit to track Reddit discussions: Reddit Keyword Monitoring However, promoting things on Reddit can be hard.
Here are some best practices for posting on Reddit: Be a member first. Give more than you take. Post original content and engage in a genuine way. Don’t use a fake account. You should join some Facebook Groups related to your niche and share your content inside them. Again, you should within those groups first.
For us, Word, Press support based groups like Word, Press Freelancers or Word, Press Speed Up are likely to have members who would be interested in our content. You can actually search for groups to find discussions happening related to your content: Digital Marketing Questions is a popular Facebook group Find discussions related to the post you are trying to promote and then join in.
Just hit “Answer” to add yours. Try to answer the questions fully and provide a link to any relevant content you have on your site if it makes sense to do so. If you to get the most out of Quora, fully complete your profile, pick questions relevant to your audience and add in links where it makes sense to do so.
By the way, you can also try out these other Q&A sites and follow the same principles: Product Hunt is a community that curates the best new mobile apps, websites, and technology products every day. Product Hunt homepage can drive traffic back to your site Getting traffic from Product Hunt can be a bit of an art, so here are some tips: Answer questions on threads ASAP.
Forums have been around since the very early days of the web. Since then, people have been using them to drive traffic back to their websites. Niche forums may be ugly, but they can drive good (and relevant) traffic to your website Even though certain forums can look outdated, if they have an engaged audience, they can be a great source of relevant traffic.
Word, Press forum If you do go this route, you need to make sure your users are producing quality content, you have moderators, and your forum has good UX. Getting that right could mean a steady stream of traffic back to your site. All the keyword research (more on that later) and content in the world won’t save your site if you have ignored SEO.
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